International Scientific School of Switzerland At this week’s Dubai Design Week, Dubai is supporting a fascinating display of Swiss books.
Dubai Design Week, which will take place from November 8 to 13, 2021, is an annual week-long festival that celebrates regional design and innovation through free exhibitions, installations, interactive activities and pop-ups, talks, and workshops.
The exhibition “The Most Beautiful Swiss Books” takes guests on an immersive journey into the world of book design. The Embassy of Switzerland has teamed with UAE-based creative firm HamzatWasl and Zayed University to stage the event, which is funded by Harradine Golf and Reichle & De-Massari.
“While we have a totally global approach to our multilingual studies, we are also, at heart, quite proud of our Swiss beginnings,” says Ruth Burke, Principal of the bilingual IB school, which is the largest Swiss school outside of Switzerland. The opportunity to sponsor such a lovely show during Dubai Design Week resonates with many of our objectives as a school that tries to assist students to comprehend their subjects in the context of a global culture.
The adventure begins with typography and the art of book design. The Swiss Federal Office of Culture (FOC) gave this prize to a collection of 19 books called “The Most Beautiful Swiss Books” in 2020. The exhibition transports us back to a time when black ink was squeezed onto paper.
Visitors will be engaged in the review process that earned these books the title through a variety of media and performing arts and can explore featured works by Zayed University students, as well as reinterpretations of the covers of selected books utilizing modern printing press techniques.
“Our students attending the Dubai Design Week will get a hands-on opportunity to discover what goes into making a book, the creative process, and some of the artistic and technical aspects that have to come into play. We believe it holds great value as an interesting, fun, and memorable learning experience,” adds Terence Connolly, Head of Visual Arts at the school.
